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Conway&co

DXP Snapshots

Role

UX Market Research

Responsibility

Analysis, documentation, interviews

Objective

Understanding tactics

Deliverable

Videos, Miro boards, Slide decks

Timeframe

Three weeks loops

Overview

In ‘DXP Snapshots’ series, I explored three critical areas for consumer & retail brands that want to win the e-commerce game: Decoding digital success:

  1. Strategy Review → Focus on the 3C flywheel content, commerce, and community.

  2. Tactics Review → Evaluate the impact on conversion, NPS, and retention.

  3. Shopping Experience → Analyze the buying, service, and return journey.

Conway&co showcases its expertise by analyzing and auditing mid-sized e-commerce companies’ digital experiences, offering strategic growth advice. These DXP snapshots are shared on LinkedIn, accompanied by in-depth reads on Substack.

Conway & co

I served as a Delivery Lead and Digital Experience Strategist at Conway & Co Agency, working with clients such as Härklinikken and ILGM (I love growing marijuana). My role also involved researching leading global e-commerce players to identify winning strategies.

<- ILGM

Design Vision ->

hello[at]dspbrg.com -> +31634370025